Sales Lead generation is an essential part of a business plan. But you can’t just generate leads and hope that that’s all. There are fundamental steps that need to be taken regarding converting those new leads into customers.
How to Improve Sales Lead Generation Process and Boost Sales Leads Read More »
The lead generation landscape is changing. In the past, the focus was on generating as many leads as possible. However, with the rise of data-driven marketing, the focus is shifting to quality over quantity.
Sales Lead Generation 2.0 – How’s SLG 2.0 Changing The Lead Generation Outlook Read More »
Let’s shed light on what is considered “bad data” and how costly it can prove to be for a business. We will also discuss how you can switch from poor-quality data to high-quality data.
What are the Risks of Bad Prospect Data? – Zaphyre Read More »
With the pandemic taking a toll against the world this 2020, risen unemployment rate in the world, and economies crashing down, the B2B market has a different story to tell.
How Effective Outbound Lead Generation is in the ‘New Normal’? – Zaphyre Read More »
The core value of Lead Generation is nothing more than just a strategy that helps businesses in finding potential customers. But once you start peeling off the layers of Lead Generation, the complexity of it increases.
While this year started with high hopes and better statistics than before, this historic COVID-19 pandemic hit every business to the walls and the sales teams worldwide had to come up with new strategies.
Here’s What Post-Pandemic B2B Outbound Sales Look Like – Zaphyre Read More »
